Instagram is one of the most popular social media platforms. The name Instagram comes from the merging of telegram and insta camera. Instagram launch was in 2010. On its first day, 25,000 users signed up for the website. Before its launching, the website was known as Codename but was later changed to Instagram. The co-founder Kevin was the first to post a photo on Instagram.
The food that is most posted on Instagram is pizza, then sushi and steak. In 2012, Facebook bought Instagram for 1 billion dollars.
The image with the most likes is an image of an egg that broke the world record in 2019. The second post that got the most likes was the post of rapper XXX Tentancion in 2018. In 2011, hashtags were introduced, and they became essential in circulating content on the website.
India and United States are the most notable worldwide audiences for Instagram, each with approximately 140 million users. The platform has a global spread and reaches users worldwide.
Instagram in the U.S. is dominated by younger people, unlike Facebook, which has older people. Worldwide, the gender division that uses Instagram is 49.2% male and 50.8% female.
The platform was purchased with 30 million users. Since 2018, Selena Gomez is followed by 138 million followers on Instagram. On Instagram, you will find at least a million advertisers. The countries popularly known to use Instagram are the United States, Turkey, Russia, the United Kingdom, and Brazil.
The commonly used filters on Instagram are Clarendon, Gingham, and Juno. On Instagram, the heart emoji is the most commonly used.
There are Google searches of above 16 million for Instagram every month. Some brands have the largest followers. They include Nike, National Geographic, 9GAG, Nike football, and Victoria’s secret.
Most top brands use a similar filter for their posts. Since 2014, over 45 billion photos have been shared on the application. The most uploaded photos on Instagram are selfies, with over 290 million selfies on the platform.
The most common hashtag used on Instagram include #cute, #me, #love, #follow, and #instagood. 96% of the leading U.S. fashion brands use Instagram.
The number of users on Instagram
Over 60% of Instagram users are active on Instagram daily. There are 80 million photos and 3.5 billion likes on Instagram on a typical day. Daily, insta stories are uploaded by a hundred million accounts. Instagram in 2017 was the most used platform for cyber-bullying.
In 2017, the most Instagrammed city was New York City. However, the location that was most Instagrammed was Disneyland. Instagram has about 0.9 billion visits every month in 2021, and it is the 10th most visited website in the United States of America. Instagram was co-founded in 2010 by Mike Krieger and Kevin Systrom.
Adam Mosseri is the present head of Instagram. The headquarters of Instagram is in Menlo Park, California. Instagram in 2017 was said to have 450 employees.
According to the estimation, Instagram’s worth was $100 billion, and Instagram’s advertisement revenue amounted to 20 billion dollars in 2020.
In 2020, Instagram active user’s total number was 1.16 billion. There are 500 million active users daily on Instagram.
Instagram top influencers
Cristiano Ronaldo is the leading influencer on Instagram with 275 million followers. Lionel Messi follows with 195 million followers. Americans are the leading influencers on Instagram. Except for brands, there are top ten influencers on Instagram. They are:
- Cristiano Ronaldo
- Selena Gomez
- Lionel Messi
- Ariana Grande
- Kendall Jenner
- Beyonce
- Justin Beiber
- Kim Kardashian
- Kylie Jenner
- Dwayne Johnson
How you can earn income on Instagram
YouTube and Instagram over the years have facilitated the increase of influencers. Content creators have also been able to earn from their videos and posts. With many followers, a micro-influencer can also earn from Instagram as a side hustle. Micro-influencers can earn approximately 88 dollars per post with 10,000 followers.